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May 3, 2024

Case Study Distribution and Freight

analyse the information provided and assist the company board to decide the future strategy for the company. You must prepare your response to the following questions: 

•What are the critical components of RBC’s transportation costs? 

•Do you think that the decision to outsource some parts of RBC’s logistics operations to a 3PLprovider is logical? 

•What are your recommendations for the company to overcome the present crisis?


Report Structure:

1.Setting out the business context of RBC In this section, you should set out the business context of RBC including the logistical challenges and opportunities to outsource to 3PL. The context needs to be grounded on the literature review on 3PL and course materials. Information can be selected from scientific journal articles, books and similar credible sources to support your argument.

 2.Critical evaluation and economic rationalisation In this section, you are required to undertake cost-benefit analysis of outsourcing distribution/transportation function to 3PL as a business strategy to reduce operational costs.Your analysis should consider economic rationalisation of the proposed strategy and its implications on business operations, service quality, and staffing. Use of tables and figures are encouraged to present your argument and decision thought process succinctly and effectively. 

3.Recommendations You should propose a set of recommendations to the company, along with justification and the potential implications. The relation of recommendations with the previous sections of the report should be clear and understandable for the reader. You should explain how their recommendations can improve the current state. Additionally, the feasibility and applicability of recommendations is crucial as sometimes optimistic recommendations are not feasible in the practice.

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